Creating Eye-Catching Pins on Pinterest
Summary
- Maximizing Visibility for Your Pins on Pinterest
- 1. High-quality Images for Pins on Pinterest
- 2. Creating Attention-grabbing Pins on Pinterest
- 3. Creating Shareable Pins on Pinterest
- 4. Creating a Cohesive Brand on Pinterest
- 5. Optimizing Pins on Pinterest
- By Following These Tips, You Can Improve The Visibility Of Your Pins
Pins on Pinterest are a great way to drive traffic to your website and increase brand awareness. However, with millions of pins being added to the platform every day, it can be challenging to make your pins stand out.
In this article, we will provide you with tips and tricks for creating pins that stand out on Pinterest, complete with examples and facts to back up our claims.
Maximizing Visibility for Your Pins on Pinterest
Pinterest’s home feed does not show content in chronological order, which means that your pins may not always appear at the exact time and date that you publish them.
However, there are ways to increase the visibility of your pins and ensure that they are seen by the right audience, regardless of when you publish them.
By following best practices such as creating high-quality pins, targeting the right audience, and optimizing your pins for search, you can increase the chances of your pins being seen and driving results for your business on Pinterest.
1. High-quality Images for Pins on Pinterest
The first and most important step in creating pins that stand out on Pinterest is to use high-quality images.
Pinterest is a visual platform, and the quality of your images will play a huge role in determining whether or not your pins get noticed.
Use high-resolution images that are well-lit and in focus. Avoid using blurry or pixelated images as they will not make a good impression. Using high-quality images for your Pin on Pinterest is crucial for making them stand out and getting them noticed by users.
2. Creating Attention-grabbing Pins on Pinterest
Using bright and bold colours is an effective way to make your Pin on Pinterest stand out.
A study by Curalate found that pins with bright colours are re-pinned 23% more often than pins with muted colours.
This means that by incorporating bright and bold colours in your pins, you can increase the chances of them being re-pinned, which in turn can drive more traffic to your website.
3. Creating Shareable Pins on Pinterest
Adding text overlay to your pins is a great way to make them stand out on Pinterest. Not only does it make your pins more visually appealing, but it also makes them more shareable.
A study by Buffer found that pins with text overlay were re-pinned more often than pins without text overlay.
For example, if you are promoting a recipe, you can add a text overlay with the recipe name or the ingredients.
Another example is if you are promoting a product, you can add text overlay with the product name, price and a call-to-action.
Adding text overlay to your Pin on Pinterest can be a great way to make them stand out and increase the chances of them being shared.
4. Creating a Cohesive Brand on Pinterest
Creating pins with a consistent theme is an effective way to make your Pin on Pinterest stand out and make your brand more recognizable.
By having a consistent theme, your pins will be easily findable and it will make your brand more recognizable.
For example, if you are a fashion blogger, you can create pins that all have a fashion-related theme, like “Fall Outfits”, “Summer Dresses”, “Accessories” etc.
This will make it easier for people to find your pins and for them to associate your pins with your brand. Additionally, by creating pins with a consistent theme, you will also be able to create a cohesive brand image on Pinterest.
5. Optimizing Pins on Pinterest
To make your pins stand out on Pinterest, it is important to use keywords in your pin descriptions.
Pinterest is a search engine, and the keywords you use in your pin descriptions will determine whether or not your pins show up in search results.
Be sure to include keywords that are relevant to your pins, such as “DIY Home Decor” or “Vegan Recipes”.
It’s important to use keywords that people may be searching for, such as “Minimalist Home” or “Gluten-free Desserts”.
By incorporating relevant and popular keywords in your Pin on Pinterest’s descriptions, you’ll increase the chances of your pins appearing in search results, thus making it more likely for users to find your pins.
By Following These Tips, You Can Improve The Visibility Of Your Pins
By following these tips, you’ll be able to create pins that are both visually appealing and easy to find, which will increase the chances of your Pin on Pinterest being re-pinned and driving traffic to your website.
Remember to always use high-quality images, use bright and bold colours, add text overlay to your pins, create pins with a consistent theme, and use keywords in your pin descriptions.
By optimizing your pins on Pinterest, you’ll be able to increase your visibility, engage with potential customers and ultimately drive more traffic to your website.
To discover more tips and tricks on how to optimize your Pinterest strategy, be sure to check out our homepage for more informative blogs and articles.
